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Connoisseur Media
Categories
Media- RadioAdvertisingMarketing Services
About Us
Connoisseur Media Saginaw is a media company that was formerly known as Alpha Media and now operates five local radio stations in the Great Lakes Bay Region. The company offers radio, streaming, and digital marketing services, with a focus on local content and community involvement.
Station Cluster: The five local radio stations include:
94.5 The Moose (Country)
106.3 The Core (Rock)
WSGW 100.5 FM and 790 AM (News Talk)
Kiss WLZ (Adult R&B)
Services: In addition to traditional radio, Connoisseur Media Saginaw offers digital marketing solutions and other promotional services,
Leadership: Mark Thomas serves as the Market Manager.
Tracy Walker was promoted to General Sales Manager for the Saginaw market in September 2025.
Acquisition: Connoisseur Media acquired Alpha Media, the previous owner of the stations, in September 2025.Highlights
- Connecting local businesses with loyal radio audiences across the Great Lakes Bay Region.
- Home of WSGW, KISS 107.1, 94.5 The Moose, and 106.3 The CORE
- Your partner for radio, digital, and social media advertising that drives results
- Community-focused broadcasting supporting local events and businesses.
- Learn how radio and digital campaigns grow your brand
Jobs
Digital Sales Manager
Category: AdvertisingIgnite Your Sales Career with Connoisseur Media! Connoisseur Media is on the hunt for a Dynamic, Results-Driven Digital Sales Manager to join our high-energy team in Saginaw, Michigan! If you’re a motivated sales pro who thrives on winning new business, crushing goals, and helping clients grow through powerful digital strategies — we want you on our team. We’re looking for a creative closer who ...read moreRep/Contact Info
Mr. Curtis McLeodTell a Friend
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People. Partnerships. Progress.